Logo Format: Vector Vs Raster (Bitmap)

Quick Facts about Vector Images

  • Vector Images are made up of individual objects composed of lines and shapes with different attributes such as color.
  • Resolution Independent – scaling images does not affect quality
  • Smaller file size
  • Not suitable for photo-realistic reproduction
  • Fonts are vector objects

Quick Facts about Raster ( Bitmap ) Images

  • Bitmap images are made up of colored dots (pixels) in a grid
  • Also known as raster images
  • Resolution dependent – resizing affects image quality
  • Scanned images and digital photos are bitmaps